Link Building with Guest Posts and Directory Listings. Link building can be an extremely effective and useful method of increasing SEO, yet can be tricky to execute manually. One of the best ways to build links is through guest posting, as this enables you to reach a wider audience and obtain valuable backlinks.
1. Reach out to industry influencers
Guest blogging can be an excellent way to expose your content to new audiences while simultaneously building relationships. To maximize the process and maximize results, it is important to do extensive research before reaching out to influencers.
Create a list of blogs that accept guest postings in your niche and start reaching out to them! Send a personalized email that has a catchy subject line. You could also mention one of their blog articles as supplementary information.
Next, you should include internal and external links https://www.guestpostboost.com/is-guest-posting-black-hat-seo and a bio box containing your website address. This will help with SEO and authority building. Incorporating nofollow tags will prevent Google from penalizing you for spammy links on your bio box.
Once your guest post has gone live, be sure to monitor it closely for comments and social shares. Responding to reader comments shows your readers you care what they have to say; responding may lead to additional opportunities in the future! To track traffic from guest posts using OptinMonster Referrer Detection feature within Google Analytics dashboard is also available.
2. Find relevant blogs
Successful blogs and the companies behind them take an interest in what their target audience cares about. They understand that audience challenges, frustrations and needs drive traffic; additionally they know their readers don't want information delivered via blog posts - rather they want something actionable that helps solve real world issues.
When searching for websites where you can pitch guest posts, find those that are relevant to your audience. Tools like Ahrefs’ free backlink checker can help you find high-quality websites with relevant audiences, depending on how established your brand has become. Once found, analyze the content to determine what topics are popular on these platforms.
You can gain insights into the types of content that have been successful in the past by using tools like Oktopus and Digg. Remember that all writing must be grammatically accurate and provide value to readers. Otherwise, it is best to avoid guest posting.
It is also important to check that the website you are writing on allows you to link to both internal and outside content for a more in-depth knowledge of your readers. However, you should only do this if it is contextually appropriate.
3. Offer something in return
Guest posting on other websites will allow you to get your content in front of their audience while also receiving a link back to your website. A quality backlink from an authoritative site will increase search engine rankings and bring targeted visitors directly to your website, so be mindful when choosing websites where to submit content; low-quality ones should be avoided by using tools like Ahrefs to find them quickly.
Include links or embed videos that will engage your readers. You should encourage them to share the post on social media or leave a comment. This will help build trust between author/reader and create future opportunities. It would also be wise to include links back to contact pages or other relevant pages that provide more details about your company or products/services offered.
If you are unable to secure a guest post on a popular website, reach out to people you know with blogs or websites in your niche and offer something in exchange for guest blogging; such as free products or services for their backlink.
4. Reach out to blog's audience
Guest posting is a great way to expand your audience and reach as a writer. However, it's important to research the audience on the blog you're going to post on so that your content will resonate with readers. Be careful of posts that appear too promotional, as they may not resonate as well with readers.
A blog's acceptance of do-follow or non-follow links is also important. Do-follow links are more beneficial for SEO efforts. Semrush can provide answers if you are unsure.
When searching for guest blogging opportunities, be wary of spammy websites. Such websites will offer to publish your article for a fee, which violates Google's quality guidelines and could potentially harm your search engine ranking. Reputation X does not use such sites in its reputation management services and advises others not to either.
Once you've identified a blog that accepts guest posts, reach out to its editor with your proposal and present yourself as an author bio writer. Include your name, website URL, and email address. You may also need a headshot.